Coursework Planning - What ways would your target audience ideally be able to consume your films?

Coursework : Planning - What ways would your target audience ideally be able to consume your films?

Based on my ideas so far

What ways would your target audience ideally be able to consume your films? 

Our film is a suspense/horror film. Therefore I recon our film would go straight online because not many people in our target age range, younger people, go to the cinema much anymore, this is because the cinema is a lot more expensive nowadays than it used to be and students can't really afford to spend money on the cinema meaning they are more likely to watch movies online or family purchased Netflix accounts. I don't think our film is block buster material as it's not a big action film with famous actors. Therefore having our film online rather than in cinema or cinema city, where our target audience will not be.
Online such as youtube, on social media, facebook, twitter, instagram.
Some films also go straight to Netflix. 

ML